The PIAA xtreme isn't a particularly good choice. Any halogen bulb that tries too hard to match the color of an HID is going to be filtering out light, not adding it. If the bulb has a blue tint on the glass, then it's actually subtracting yellow light, which isn't helping the brightness any.
HID is probably your best choice, and adding foglights or driving lights is probably your next best choice. But if you want to start small, there are actually a couple of good replacement bulbs on the market. I'd suggest Philips X-treme Power (+80%) or Osram Nightbreaker (+90%) as a starting point. Sylvania Silverstar Ultra (+50%) is another reasonable choice, if you can't find the others (make sure you pick the Ultra line).
Note that your eye's sensativity is logrithmic, so even a doubling of light levels can be hard to detect. HID should be about 3x brighter than standard, and adding fog/driving lights should roughly double the amount of light you have. An enhanced bulb might be rated at +80%, but it's really not producing more than 1.5x the total brightness of a normal bulb.