My 2014's original went on first artic cold start of Nov 2017, this 2nd one I put an onboard ac maintainer/desulfator and it sits on that.. it survived this winter but I'm not expecting to get much more than another winter off it.
My 2013 Golf TDI's battery went in the winter of 2016, gave it back to VW with a flat battery, so cant say the Audi is particularly worse.. its about the same for my wife's 2010 CC, goes Kaput on its 4th winter on average.. used to get more years out of em when I lived in the midwest, but here in Colorado that seems to be the norm.. so I get Deka rebranded FLA from Sams, cuz AGM's cost more and die just as fast, its easier on the maintenance budget.